Each store can customize its promotional strategies based on its specific activity needs, allowing for various types of rewards such as cash red envelopes, coupons, physical prizes, and products from JD.com, thus enabling a “one store, one strategy” approach that simplifies activity implementation.

The system offers a “geofencing” feature, allowing users to define a specific activity area on a map. This addresses the issue of targeted prize distribution, facilitating precise promotions.

Leveraging big data analysis, businesses can gain deep insights into consumer behavior and preferences, achieving more accurate market targeting and personalized promotions, thereby enhancing marketing efficiency and conversion rates.

Compared to traditional marketing methods, digital marketing can more accurately reach target audiences, reducing advertising waste.

A variety of interactive modes are available, including cash red envelopes, blind box draws, and team participation, fostering more direct and frequent communication between brands and consumers, which enhances user engagement and brand loyalty.

Real-time tracking and data analysis enable companies to swiftly respond to market changes and flexibly adjust their marketing strategies.